Why image management is important

Once a business has more than a few pictures and wants to share them, storing them finding the one needed and then distributing them, becomes an issue.

A business with pictures should be sharing and using them.

You should have somewhere journalists can go to download one of your pictures to illustrate an article, images should be available to colleagues and suppliers in different countries, artworked logos should be available for printers, designers and agencies to grab, and those same images might be served to different web sites.

We recommend storing images on-line so they are always available. In our opinion the benefits of on-line storage far outweigh the costs. Not only does it mean that anyone anywhere can get the image but also anyone authorised to do so can contribute to the archive.

As to finding images required, that's about metadata - the data you and the camera enter to describe the picture. To see an example of a picture and its metadata click here. (In our solution you use a powerful search engine that digs into the metadata to find the image you want.)

It is worth noting here; one picture frequently becomes dozens of pictures. One original image is cropped, re-sized, colour corrected and rotated to produce new versions; all of which need to be stored and then serve to confuse. To overcome this we use single dynamic imaging - that means the archive holds one version of the image and then you download it as you want it. People with the right password might download all of it for a Powerpoint presentation, the top half at 72dpi for use on the company web site and the bottom half at 300 dpi for use in a magazine article. The original image remains for its next application.

Contact emeDigital for further info